04About

Two decades of software that lasts.

New Affinity builds and looks after bespoke software for growing businesses. Clients stay with us for many years, because the systems we build become part of how they work.

-What we believe

Software should fit the business

Not the other way round. The best system is the one that reflects how you actually work.

Conversation beats specification

Good software comes from understanding, and understanding comes from talking - early and often.

Long relationships, not projects

A system is never really finished. We build things to be looked after and improved for years.

Value matters

No layers between you and the people building your software, so more of your investment goes into the system itself.

-In brief

EstablishedBuilding business software for nearly twenty years.

IndustriesManufacturing, travel, engineering, trading, finance and more.

WhereA UK company, working with clients everywhere.

—Contact

Been recommended?Let’s talk.

Tell us a little about how your business works and where things feel harder than they should.